Tutors: Taylor Veigga & Akemi Iwasa

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Getting into diverse materials writing

In this course, the tutors will give an overview of important elements of the publishing industry for those who are interested in writing materials. With a focus on diversity, ethics and inclusion, we will look at some key concepts involved when creating educational content, and draw conclusions on the positive impact that such materials can have on all English language learners. Examples and practical ideas will be presented and discussed throughout the whole course.

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• Day 1: We’ll look at some key concepts related to diversity, inclusive practices, and social justice education as well as some key principles related to materials writing.

Tutor: Tatiana Canto
Sponsored by Express Publishing

Teaching Young Learners

Teaching Young learners has continuously challenged many teachers. Many teachers struggle at keeping kids engaged, making them connect and learn while having fun. If you are willing to understand more about keeping kids enthralled, join this course, and learn some tools and activities that will boost your lessons.

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• Day 1: We’ll explore some core concepts related to teaching young learners, such as YL’s features, YL’s development, and second language acquisition. We will also discuss how to consider it when planning a lesson.

Tutor: Letícia Moraes

Exploring language in three dimensions

When we delve into learning and teaching English, we notice that language is something complex. This, however, doesn’t mean that our relationship with language has to be complicated or difficult. Something that can help us as teachers deal with language in the classroom is look at it from different perspectives. This course aims at exploring how teachers can look at language from three different yet related perspectives.

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• Day 1: We’ll present the language triptych, where it comes from and why we believe this can help us deal with language in a more comprehensive way. We’ll also explore the concept of language of learning in more detail and discuss how it can be applied to CLIL and ELT lessons.

This course is not about how to create tests or mark papers. Nor is it about the cornerstones of testing or standardized assessment.
It is for teachers and instructional leaders who want to change their classroom assessment practices, with a view to reaching every student and guaranteeing equity, without losing sight of the necessary rigor.
 

• Day 1: The nuts and bolts of formative assessment

Every Sunday, the New York Times print edition features more information than the average person would have access to during a lifetime before the printing press was invented. Now, our news feed is updated several times a second and we are constantly bombarded with information wherever we look. Even bus stops and elevators may feature screens broadcasting the latest breaking news. How can we help our students navigate this sea of information and make relevant and appropriate choices? How do we help our learners become more critical thinkers and assess the validity and accuracy of information in a world of post-truth?

• On the first day, we'll understand how to mediate the flow of information with our students. How can we help them become curators of content and how can we become curators of experiences?

At some point in history, the word marketing began to generate repulsion and, with the advancement of digital life, the term became popular. "If there's marketing in the middle, there's lies and deception." A large part of the public has already thought this way, believing that they would be harmed when responding to marketing strategies.
If you go to Google right now and type in "marketing" you will get over 6 billion results! That's because, with the advent of social networks, the word marketing has never been so high.
This course is not an attempt to make you like marketing, but to show you that you already use more marketing than you think and, mastering some strategies and making some adjustments, your students' experience in your classes can improve a lot.
Marketing, when done ethically, improves lives, creates community, engages people and spreads knowledge. Does this journey remind you of anything? Teacher has been marketing since the first day of class and doesn't even know it.
With a little intentionality and strategies, educators have the potential to turn classes into real experiences.

In this course, you will see:

1.What is marketing, digital marketing and content marketing;
2.I want to be a brand - Branding and primitive branding;
3.Design is not just about making art - design thinking and the customer journey;
4.Creating experiences.

And while marketing isn't just about sales, let me tell you one thing: everyone sells all the time… You just haven't figured it out yet.
I look forward to seeing you in our classes!